144Metrics Academy

Learn to put AI to work.

Short video tutorials and practical guides on AI marketing, lead generation, sales, voice AI, support and automation. Built for owners and teams, not engineers.

First lessons in production

Browse the tracks
Learning tracks

Six tracks, from first steps to running AI operations.

Lessons are listed as we record them. Where a free tool already covers the topic, you can use it today.

TRACK 01

Start here: AI for your business

What an AI system is, where it pays off first, and how to read your results.

  1. Video What an AI system is (and isn't) In production
  2. Video Finding your first workflow to automate In production
  3. Guide Reading your 144 AI Readiness Score In production Take the audit
TRACK 02

AI marketing

Plan, produce and measure marketing as a growth system, not a content calendar.

  1. Video Planning a campaign with an AI marketing agent In production Try the demo
  2. Video Turning one idea into a week of content In production
  3. Guide Measuring marketing against leads, not likes In production
TRACK 03

Lead generation & AI sales

Respond to every lead fast, qualify consistently and follow up without dropping the ball.

  1. Video Responding to every lead in under a minute In production
  2. Video Qualifying leads without losing the human touch In production Try the demo
  3. Guide Follow-up sequences that don't feel automated In production
TRACK 04

Voice AI & customer support

Answer every call and question from approved knowledge, and hand off to people at the right moment.

  1. Video How an AI receptionist handles a call In production Try the demo
  2. Guide Answering from approved knowledge only In production
  3. Video When AI should hand off to a person In production
TRACK 05

Automation & AI operations

Map processes into systems, place human approvals well and keep automations healthy.

  1. Video Mapping a process into triggers, decisions and actions In production Open the builder
  2. Guide Human approval points: where to put them In production See the oversight demo
  3. Video Monitoring and improving automations In production
TRACK 06

144Metrics tool walkthroughs

Get the most out of the free tools on this site.

  1. Walkthrough Using the AI Opportunity Audit In production Open the audit
  2. Walkthrough Using the ROI Engine In production Open the ROI Engine
  3. Walkthrough Using the Automation Builder In production Open the builder
Guides

Practical written guides.

Step-by-step guides from the tracks above, collected in one place.

  1. Guide Reading your 144 AI Readiness Score In production Take the audit
  2. Guide Measuring marketing against leads, not likes In production
  3. Guide Follow-up sequences that don't feel automated In production
  4. Guide Answering from approved knowledge only In production
  5. Guide Human approval points: where to put them In production See the oversight demo
Insights

Articles on AI for business.

Our first articles are in preparation. Until then, the free tools are the fastest way to see where AI fits your business.

Get AI Audit ROI Calculator
AI systems for businesses, worldwide

Attract more.Convert more.Operate better.

Let's identify the workflows, revenue opportunities and operational bottlenecks where AI can create measurable leverage in your business.

Get my AI opportunity audit
Serving businesses worldwide · remote-first, across time zones

By sending this form you agree to our Privacy Policy. We only use your details to respond to your enquiry.

Book an AI strategy call